Company profile

Some 60 years ago in the darkest part of the Småland highland in Sweden, three came up with an idea. They realized there was a great need for both knowledge and products concerning children’s playgrounds and they were completely right. Back in 1948, they created a company today known as HAGS Aneby AB and which has become one of the most successful companies in its field: playground equipment and park furniture.

The goal was then, as it is today, to turn good theoretical knowledge about play into exciting, attractive and safe environments for both children and grown ups. For more than 60 years HAGS has been taking play seriously with great success. And now we want our products to inspire new generations of children and grown ups. Play should entice movement and physical activity. By purposeful development we have provided ourselves with knowledge that we turn it into new possibilities for those who plan playgrounds and outdoor environments. We open the path for the future generation – the children of today. Being one of the leading manufacturers of playground equipment in the world we feel it’s our responsibility for children’s safe and positive development. The ideas from 1948 still stand. And with the help of the 4 core values in our production philosophy; Function – Safety – Quality – and Design, we create new functions to entice play, thus contributing to our children’s physical wellbeing and social development. In our state of the art production plant at HAGS, we design, test and manufacture products of the highest quality, with the help of skilled co-workers. HAGS Aneby AB has been quality certified in accordance to ISO 9001 since 1993 and environmentally certified according to ISO 14001 since 1997.

Our goal is to inspire

Inspiration is a word associated with activity and movement. It creates active, positive and always forth striving energy. We want to be those who inspire, those who create that energy.

To HAGS inspiration is valuable

To be a source of inspiration I a challenge in all areas of the company, from culture to strategy and product development. At the same time, inspiration is the greatest benefit for children, parents, teachers and communities and others who buy and use HAGS play equipment.

That’s why it is important for us to
- Inspire product developers to be in the frontline for innovative play
- Inspire architects to create exciting playgrounds and meeting points.
- Inspire suppliers to sell the most advanced solutions
- Inspire people who work with children to take on new stimulating tasks
- Inspire children and teenagers to use their full potential

Our aim is to create products that through their inspiring design and attractive colours make children happy. Products that have an inspiring play value with high safety, at a reasonable cost. Inspiring functionality and high quality are sound and safe investments for our children.

Welcome to HAGS, the company that inspires new generations!

Jan Johansson
Managing Director